Author

Jayden Samuelson

Gone are the days when you could woo customers with a simple logo-imprinted pen. To get their attention and favor, [...]

The pursuit of economical marketing tools encourages newbie marketers to invest in company swag that are of little or no value [...]

Anyone who has worked in marketing knows the power of the word ‘FREE’. People love it when they get something for [...]

A trade show is a great platform for interacting with existing and potential customers. Conversing face-to-face with them beats phone calls [...]

Earth Day is eagerly awaited by marketers every year. It offers them an opportunity to interact with the target audience [...]

Holidays and observances are a great opportunity for businesses to launch a memorable marketing campaign. The following infographic outlines some [...]

A non-profit fundraiser has a clear message – to collect funds for a cause or campaign. Most non-profit organizations have [...]

The answer is simple – because they work! We can understand why some people may think catalogs are a dead form [...]

Most customers prefer buying products from a brand they are familiar with. This is because they seek a certain amount [...]

Earlier, most managers didn’t have any difficulty communicating with team members. This was because these members were seated in the [...]